Nmodes

A chatbot can be trained to invite all users in a stadium or concert hall to sing a song / chant at a specific time, thus helping to create a exciting atmosphere during a game or concert.

Chatbots can be helpful to offer different people specific kind of content – and can make them feel “inclusive” (if the chatbot is trained properly).

Chatbots can be trained to invite all users to sing a song / chant at a specific time, thus helping to create an exciting atmosphere during the game.

With chatbots it is easy to listen and respond to every fan at every stage of his customer journey everywhere they are, keeping the fan engaged and helping to drive purchase decisions or personalize conversations. Using chatbots should creating engaging, personalized conversations and engage fans everywhere they are, also if they are not in the stadium or there during a live match .

Additionally, it could be possible for instance to integrate athletes or artists in the chat and allow fans to ask them questions through the chatbot.

Chatbots can be trained to ask a user about his/her preferences thus making it personalized. It can listen to user’s requests, understand them and reply accordingly (for example, with interesting info on user’s favourite player) or can be proactive, for example letting a user know if his favourite player is giving a post-match interview and maybe even asking this player a question via the same chatbot.

You don’t need to be technically savvy to manage nmodes chatbot. Also, it is developed to improve customer services and make the experience of the fan much better.

The chatbot can connect to external tools and services, for example, TV / video streams / images, thus allowing to display personalized visual content.

Target customers for this service are content owners, broadcasters, production companies to collect data.

Target users for this service are any sports fan who watches the game on a screen, TV or other video screens. Fans inside and outside the stadium can use the service. The EyeCandyLab system is for all types of fans and different visitors. At the moment there isn’t a possibility to target specific target groups simultaneously. The costumer can use the service:

• • during (surrounding);
  • during (live);
  • During (from a distance);
  • after

the football match, the game or event.

The service can be used as a app to create a stand-alone app or integrate software of EyeCandyLab into already existing applications. The technology runs both on iOS and on Android.

The value proposition lies in the technological capabilities of combining real-time video recognition, enhanced user experience through an AR interface, and monetization possibilities through AR ads and product placements. EyeCandyLab have developed a fully efficient workflow from creative content production to integration and app development.

The patent pending video recognition video works for pre-produced video content and live broadcast. EyeCandyLab managed to synchronize the AR content to the video feed with an accuracy of 14 milliseconds. The AR technology is focused on enhancing videos with additional information and interactive content.

The organization of the service require to collaborate with different business roles to create and deliver the service. Actors to cooperate are partners and companies to gathering data and collaboration with the stadium/ the club or event organization itself.

As the Johan Cruyff ArenA is the most influential stadium in the Netherlands with great partners, EyeCandyLab believe that they could build a meaningful partnership that could benefit all stakeholders involved.

For example Ajax’s players could be captured as holograms and placed in the users’ living rooms to drive social branding for the club. Therefor the service should collaborate with the brand Ajax

The app could be used to attract sponsors and make them buy AR product placement and AR advertising.

For the users it will create value to provide all kind of (live) information to add an interactive augmented reality layer on top of every video stream or broadcast.

In some cases, nmodes closely work with our business partner’s marketing team to help implement their marketing plan via nmodes conversational AI solution.

Podcasts and blogs, location data, corporate data sources (e.g. data from the clubs) allowing to personalize additional components of the game experience. The key is chatbot’s ability to learn (get trained). For example, Or it can be trained to extract fun facts from the live match report, and deliver it to users.

To improve network stakeholder value the service could collect information about finance an non-finance value for stakeholders, such as:

• To collect data
• Attrack sponsors
• Short term: stimulating sales of products
• Long term: by supplying great experience, fans are willing to spend more